SIGN IN
REMAX® leads the real estate sector in the 2026 Leger Reputation Study
REMAX has once again been named the most reputable real estate brand in Canada1, according to the 2026 Leger Reputation Study.
It’s a result that reflects strong brand awareness, but it also speaks to how the network shows up in market—consistently, professionally and at a high level.
Conducted by Leger, the study evaluates more than 300 companies across 30 industries, measuring reputation through six core pillars: financial performance, social responsibility, honesty and transparency, quality, attachment and innovation.
Across those categories, REMAX continues to lead in real estate.
Where Reputation Turns into Results
Reputation shapes the first impression. It influences who gets the call, who gets the meeting and in the end, who earns the listing.
For agents, the advantage is almost immediate:
- Stronger positioning before the conversation starts.
- Added credibility in listing presentations.
- A brand clients already recognize and respect.
It’s the kind of edge that supports productivity and helps convert more opportunities into closed business.
Built by How Agents Show Up
This recognition is because of how REMAX agents operate every day — locally, consistently and with a standard that clients can rely on.
From the way listings are presented to how clients are guided through each step, that experience compounds over time. And it’s what continues to set REMAX apart in a competitive market.
Put It to Work
Reputation opens the door. What you do next is what sets you apart. Use the solutions behind the brand to show up sharper, present with more confidence and create a more consistent experience for every client.
Build compelling listing presentations with MasterPitch℠
Optimize your marketing with ready-to-use assets in Canva
1 Based on Leger’s 2026 Reputation Study that provides a complete sector analysis of reputation for 334 companies in Canada. Data was collected from Nov 14, 2025 to Jan 20, 2026.
